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Appreciate the citation Stefan :D

Credit to Steve McGarry for the original article published on Flippa who inspired our mention.

Interesting episode, i do feel though that MOST brokers on the market now actually do consider all these elements in their price valuation. It all start with a basis, but for instance on DotMarket, our valuation tool takes about 3/4 of what you list into account when it comes to + or - points.

Agreed though that sometimes, as in the small site example, they should / could be amplified at a much higher level to actually end up reflecting a more faire value. Kuddos for that episode and looking forward already to reading the next one ;-)

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On another note, we also take into consideration, and i know a few others do as well, the type of monetisation used and the variety of trafic / monetisation sources, as well as the trend. Just a way of saying we can go even further into valuating sites and assets the "right" way by including even more criterias :)

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Noted! I didn't realize you guys were doing this. Very cool - that's the way to go. By the way, you are really, really going to like my next issue :)

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